Services
Reach Analysis
Identify where your audience is exposed and unexposed across publishers and platforms, then extend the reach of in-target audiences to maximize performance with OpenID Reach Analysis.
![Reach Analysis - Hero - GIF](http://images.ctfassets.net/z0gtvr0umt6d/4mimYDoFyNXRFBlY9btwv9/c9151d89459a048e9c5f1f1e7e40d6d2/OPENAP-SERVICE-REACH.gif?w=750&q=60&fm=gif)
OpenID Reach Analysis provides unique insights on audience segments unlikely to be reached by purchased media plans.
Secondary audience can be used across any premium TV digital endpoints
Improve in-target reach and redistribute frequency of strategic audience
View performance of the combined primary and reach extension audiences
![Reach Analysis - Feature - Image](http://images.ctfassets.net/z0gtvr0umt6d/6HxhMl8nidtlrarLed2Cgn/62e50f67fe1e0e22aa6cf434793985d5/OPENAP-WEB-reachAnalysis.jpg?w=750&q=60&fm=jpg&fl=progressive)
Explore reach extension opportunities by creating secondary digital segments off linear plans so you can extend reach towards light TV viewers of in-target audiences across premium video.
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